The platform is rolling out a updated setting that permits them to cut down on the amount of AI-made content appearing in their streams. This step comes as the platform disclosed that it currently hosts over 1 billion AI videos.
Trial and Implementation
The update is being tested over the following weeks before a global launch. This development coincides with a increase in content created by AI, driven by recent AI video creators.
AI Content on Other Platforms
Studies have shown that nearly one in 10 of the quickest rising content creators on another major platform primarily display clips produced artificially. A significant portion of this content is classified as mass-produced AI material, a label for substandard, bulk-generated content that is often absurd or dreamlike.
Based on user feedback that a lot of users enjoy content produced via AI tools, including AI artwork to educational videos, and we intend to provide users the power to increase or decrease of that, based on their own preferences,” said a spokesperson.
Scale of AI Content
TikTok disclosed that there are presently 1.3bn videos on its network identified as artificially created. Overall, over 100 mn pieces of content are submitted to the app every day, making AI-generated material a minor part of its overall inventory.
User Control Features
Users will be in a position to decrease or raise the level of artificial media they view by accessing the topic control setting in the application and picking AI-made media. Additional categories that can already be controlled under the setting include politics, fashion, aesthetics, and dance.
Platform Guidelines
The platform’s policies oblige creators to tag “realistic” artificially created content, and it forbids harmful deepfakes of well-known individuals or critical incidents. Any authentic-looking AI-generated clip that is without a tag can be deleted under its user guidelines.
Furthermore, the service will henceforth apply an artificially created label to content produced via its proprietary AI systems, or detected by an industry-wide initiative for recognizing AI-generated material. This action is designed to help prevent users from seeking to circumvent the labeling process.
Educational Initiatives
TikTok is furthermore introducing a two million dollar awareness program for professionals and groups to develop learning resources about using AI responsibly. This program will benefit charitable organizations dedicated to teaching computer science.
Moderation Strategy
TikTok has defended its content review process, amid controversy over plans to cut jobs for a large number of content moderators in the United Kingdom. TikTok is planning to eliminate hundreds of positions in its user protection team in its British office, with worker representatives and internet security professionals raising concerns that people are being substituted by automated systems.
A senior executive stated that human moderation would continue to be important, but AI can protect employees by filtering out the most graphic content before it gets reviewed by humans. The platform announced a significant reduction in explicit and harmful content reviewed by human moderators over the last 12 months due to the use of its machine learning processes.
“We think that it’s essential to integrate people and machines to ensure user safety,” she said. “We’ll have humans as involved in the system, but we further consider it’s extremely critical to limit contact with unsafe media as swiftly, which is why a lot of the machine support is making a difference work at speed.”
